Data-Driven Growth Strategies for Medical Cannabis Providers

Many cannabis manufacturers and dispensary owners I talk to don’t have a direct sales team; most don’t like making sales visits or calls to key physicians and virtually all say they don’t have the time to do more on the development side of their business. Does this sound like you or your practice?

As competition between post-acute health care providers continues to tighten and the market for medical cannabis and CBD expands, medical cannabis providers must begin to think differently about where their business comes from and how they seek out and cultivate new business opportunities. Continue reading “Data-Driven Growth Strategies for Medical Cannabis Providers”